Thanks to the power of social media, a freezing-cold fundraiser and awareness campaign is now completely on fire. The Ice Bucket Challenge encourages people to dump ice water on their heads and donate money to spread the awareness and aid in the research of amyotrophic lateral sclerosis (ALS), a progressive neurodegenerative disease more commonly known as Lou Gehrig’s disease. To put it plainly, the challenge successfully combines the elements of a silly dare and an extremely worthy cause. In a matter of weeks, 1.7 million challengers have donated nearly $80 million to the ALS … [Read more...]
The Strength of Our Business Model
As I review the many statistics that come across my desk each month, I am continually impressed by the diligence and hard work of those who are building a Melaleuca business. I am also impressed by how many lives are being enhanced by the concept of “helping people reach their goals.” But I am impressed most of all by the increasing popularity of Melaleuca products and the rapid growth of our customer base. Years ago, we put some of these statistics in a format that could be more easily understood when we began publishing our Annual Income Statistics in Leadership in Action magazine. Today, … [Read more...]
Once You “Get It” You’ll Focus More On The Products
A MESSAGE FROM CEO FRANK VANDERSLOOT Melaleuca is becoming known around the globe as the world leader in wellness products. A combination of the company’s focus, bright scientists and good fortune has thrust Melaleuca into the spotlight as the company has introduced one lifechanging product after another. There are almost too many products to keep track of—over 360 in total, all derived from natural ingredients combining the most powerful resources of nature and science. There is so much to learn! Sometimes it seems like too much for any one person to try to comprehend. Melaleuca’s … [Read more...]
A Message From Frank VanderSloot Chief Executive Officer
Over the years, I have talked to many who say they are surprised at Melaleuca's unprecedented rise in the marketplace. They often ask what the secret is to our success. The answer is simply that we have much better products than the grocery store brands. People want to live healthier, longer, and more vibrant lives. They find Melaleuca products are a great asset in achieving those goals. Melaleuca is quickly becoming the world leader in quality wellness products. The reason hundreds of thousands of families are choosing Melaleuca products over the grocery store brands is quite simple. Many … [Read more...]
Melaleuca Is Breaking The Mold
CHANGING LIVES WITH CONSUMER DIRECT MARKETING® In 1985, a modest company set up shop with nine employees and eight exceptional products. And although the company’s opening in a tiny strip mall in southeast Idaho was accompanied by little fanfare, Melaleuca Inc. was about to innovate a concept that would revolutionize the way hundreds of thousands of customers and entrepreneurs do business. CONSUMER DIRECT MARKETING, the concept of partnering with Marketing Executives rather than advertisers and retailers, is what set Melaleuca apart from other companies in 1985 and what continues to make … [Read more...]
Happy Independence Day
We wish you and yours a very safe and happy 4th of July. As you may already know, Melaleuca puts on a very large fireworks celebration on July 4th in the town where it is headquartered. It is called the Melaleuca Freedom Celebration. It is a sight to be seen. July 2-July 4 is Road to Executive Director. Twice a year, Melaleuca invites first-time Senior Directors to its headquarters in Idaho Falls, Idaho, for three days of training, inspiration and a close-up look at Melaleuca's headquarters. It's Road to Executive Director! When you advance to Senior Director, Melaleuca will pay for … [Read more...]