Introducing our new 9x-concentrated laundry family!
Since creating our 6x-concentrated laundry products in 2008, together, we’ve made a massive, measurably positive difference for the environment.
Consider all the good you have accomplished by choosing our concentrated products! You—Melaleuca customers—have saved over 260 million pounds of virgin plastic from glutting our landfills. You have saved over 45 million gallons of fuel from being used in the transportation of products and 1.4 billion pounds of greenhouse emissions from being released into the atmosphere. Thanks to you, we have been able to do more measurable good than Green Works®, Method®, and Seventh Generation® combined!
But as you probably know, satisfaction with the status quo is simply not in Melaleuca’s DNA. While our 6x-concentrated formulas were still being celebrated as an environment-saving innovation, we were already thinking ahead. We entered the challenging realm of possibility with one bold question:
“What concentration would save an additional 50% in plastic?”
Our scientists went to work finding out. The answer was 9x.
BIG THINGS come in small packages!
For years, many have faithfully practiced the three Rs of reducing, reusing, and recycling plastic. But for many reasons, these are becoming more difficult to do. It’s time for manufacturers to step up and take this burden off of the consumer. Just as Melaleuca leads the way in product concentration, we are now taking on the responsibility of a fourth R—redesign. Product redesign is the only viable path to significantly reducing plastic.
In redesigning our laundry products, we had multiple benefits in mind. A smaller bottle size means you save an additional 50% on virgin plastic—a necessity becoming more urgent every day. It also saves on fuel costs and reduces emissions. The bottle is lighter and easier to lift and use.
Your choice of EcoSense® makes an unmistakable statement: you want to use less plastic, use less fuel, and reduce emissions. We consider it both our privilege and our responsibility to partner with you to achieve these noble goals and make it easier for you in every way we can. Our groundbreaking 9x concentration and compact packaging redesign are our newest ways to support your efforts to preserve our beautiful world as you keep your clothes fresh and clean! Expect more dynamic innovations in the future. Because we’re just getting started!
Targets and lifts away stains and dirt with our triple-enzyme formula.
Keeps colors vivid and looking newer longer.
Adds snuggly softness to your sheets, towels, and clothes.
Infuses your laundry with heady, long-lasting fragrance!